The 5 Steps To Unlock Your Salon's Potential.

Get the clarity you need to take your business from overwhelm and low productivity to being the profitable and well-run business that you've always dreamt of and know you truly deserve.

In this Masterclass, you will learn:


How to increase your salons profitability without having to do all the work yourself.

Too many salon owners are trapped in a cycle of having to be behind the chair generating the most revenue as well as running the business. As a salon owner that is not your job. Your job is to grow the business and the people in it!


The five steps every salon owner needs to understand if growth is the goal.

Whether you are an independent stylist or a salon owner building a team, if you really want to grow it's essential that you have an understanding of what you need to focus on in order to have the most impact.


The single biggest thing that's preventing your salon growing and how to change it.

Long term growth isn't achieved with short term focus. To succeed you need a strategy that builds on your existing client base to ensure exponential growth.

Imagine what your business would look like and the lifestyle it could give you if it was working the way that you know it's capable of.

Imagine a business where you had developed a team and the systems that would increase the overall productivity and as a result the teams earning potential. A more loyal team, a more motivated and inspired team and a business that didn't depend on you!

Your business should give you more life not consume your life!

"Whether you're a business unit of 1 or have a team of stylists, my goal is to help you grow your business."

I've helped many thousands of hairstylists all over the world build better businesses, busier columns and live a better life and I know that I can help you too!

Hi I'm Antony Whitaker, I’ve been in the salon industry for over 30 years and have owned both salons and schools. I’ve presented business seminars in over 50 countries as well as having the privilege of coaching hundreds of clients in 12 countries. I don't tell you this to impress you but rather to impress upon you that I really know the salon business and have a unique insight into what works and what doesn't.

Now more than ever businesses need to be efficient and profitable if they are to grow and prosper.